Sony vs. GoPro

Sony have just unveiled their latest action cam – the Sony RX0  designed to compete in a marketplace with the likes of the GoPro Hero 5, TomTom Bandit, and Garmin Virb XE.
The good
Physically, the Sony RX0 is fairly similar size to the GoPro Hero 5 Black, but what sets this action cam apart from the rest is its 1 inch Exmor RS™ CMOS sensor and BIONZ X™ image processor.
Everyone knows what GoPro footage looks like when you see it in a film, but you’ll usually forgive the lack of quality and distorted image for the impressive angles it can give you that a larger camera could never get near to, or for a shot where the risk of the camera being smashed to pieces is too high to put thousands of pounds worth of camera kit anywhere near it! Being able to capture with a much nicer image is only going to add value to any production. Another area where the Sony RX0 will surely improve over the GoPro is the lens. Created by Zeiss, renowned for their quality should surely help the image quality further. The lens itself also sits flush with the body, which will help against scratches and scuffs as well.
The bad
That is really where the positives of this camera ends over its rivals. The main drawback for me is the price point…Coming to the market in the UK at £799, that’s double what you can pick up a GoPro Hero 5 Black for!
For that £799 what is also very surprising  is the lack of internal 4K recording. GoPro have had this feature on their cameras for the last 5 years (albeit at unusable frame rates initially), so seems bizarre that Sony haven’t been able to include it as an internal option on the RX0. The camera does however have the option to output via HDMI into an external recorder allowing for the camera to shoot at 4K resolution (and S-Log2 for those that want more control in the edit suite), but realistically if we had the space for an external recorder on a shot we would be shooting on the Canon 5D Mark IV anyhow, so I can’t really see the benefit of this.
 

Final thoughts
So, is the lack of internal 4K recording a deal breaker…Not really. Most of the time when shooting with a GoPro we shoot at 1080p HD anyway, as you get more control with the frame size, and the 4k files fill up the cards too quickly – particularly for something that is only going to be downscaled to a 1920 x 1080 resolution when in the edit suite anyway. What is going to be harder to justify when thinking of buying this camera however is the price. It’s not going to break the bank, but it will be all the more annoying when one gets broken or lost.
So will we buy it? Probably. But at that price We’re not going to rush out and replace all 10 of the GoPro’s we currently have at INP Media.

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